DIRECTIONS Plum Semi-permanent hair colour 100ml

Excellent product, great price, fast delivery. What more could you ask for? Five stars from me. Much better than similar products I've seen in high street shops.

Average product. Does the job but I've used better. Delivery was fast though.

Already on my second order. This product has become an absolute essential for me.

My hair used to be so dry and brittle. This has completely turned things around.

Proper quality product. You can really tell the difference compared to cheaper alternatives.

Great quality product, arrived quickly and well packaged. Very happy with my purchase.

Incredibly effective. Has made a real difference to the condition of my hair.

The results speak for themselves — smoother, shinier, healthier hair. Love this product.

This stuff is incredible. I use it twice a week and my hair has completely transformed. The DIRECTIONS really makes a difference.

Consistent results every time I use it. Exactly what I was looking for. Would highly recommend to anyone looking for a quality hair product.

The best purchase I've made in ages. My hair genuinely thanks me every time I use this.

The results speak for themselves — smoother, shinier, healthier hair. Love this product.

I've shared this with my mum and sister and we're all obsessed. Brilliant product. The DIRECTIONS really makes a difference.

My go-to product now. I won't use anything else. Absolutely brilliant.

Ordered a few times from this store now and the quality is always consistent. Love it. Especially good for those with damaged hair.

Very impressed with the quality. It's become a staple in my beauty routine. Great for the whole family too.

Very happy with this purchase. Quality is spot on and delivery was super fast too.

This is a genuine game changer for my hair. Wish I had found it sooner!

Really happy with the results. Hair feels stronger and healthier since I started using it.

Fantastic product! So effective and the bottle lasts ages because you only need a little.

Really pleased with this. Works better than similar products I've tried from other brands.

Absolutely love this product! My hair feels so much softer and healthier since I started using it.

Decent product overall, does what it says but nothing too extraordinary. Reasonable value.

Quality product at a fair price. Delivery was fast and it came really well packaged. The DIRECTIONS really makes a difference.

I was a bit sceptical at first but this really works. Noticed a difference after just a few uses.